How will technology change how businesses interact with consumers and other businesses? What will the future of the workplace look like? Get an insider look at the fast approaching future of business innovation in Silicon Valley Innovation Summit on July 18-20, 2018. In this 3-day immersion program, you’ll visit the companies making waves, gain insights directly from innovation experts, and hear from digital native startups about new opportunities. Below you’ll find a sampling of what this summit has to offer to innovation driven executives. Exclusive visits to famous Silicon Valley companies Gain a competitive advantage by visiting the companies that ... Read more
Visiting Silicon Valley is not just about getting the latest information on artificial intelligence, blockchain or any of the other technologies now making waves. The real reason for corporate executives to make the trip is an abstract one: the poor historical record of big companies when it comes to responding to disruption. Disruption is now a normal part of the business environment. This phenomenon goes under many names; Klaus Schwab, Founder and Executive Chairman of the World Economic Forum, calls it the Fourth Industrial Revolution. American entrepreneur and multi-millionaire Steve Case has described it as the Third Wave of Innovation. Whatever ... Read more
Corporations don’t have five to ten years to waste developing a product that no one wants. Instead of building a plan and following it without question, companies should focus on implementing ideas quickly to determine whether they are good enough to spend more resources on. That’s where the lean startup method comes in to jumpstart corporate innovation strategies. The lean startup method takes ideas around lean manufacturing and applies them to the process of innovation. Instead of using a business plan as a prediction of the future, a company turns the business plan into a series of hypotheses, such as ... Read more
When executives from Toyota Material Handling joined us for a custom tour of Silicon Valley focused on corporate innovation and startups working with the latest technologies, we did our best to take them deep into the tech hub. It was certainly uncharted territory for many of them and while there were a few turbulent moments along the way, their reactions told us it was a journey they were glad to have made. The three-day tour we designed for the company was months in the planning so if the executives felt a little overwhelmed at times that meant they were learning, ... Read more
Silicon Valley is sometimes pictured as the Disneyland of innovation. Thousands of thriving businesses and a unique communication culture makes it ideal for innovation tourism, an educational experience comprised of company visits, inspirational workshops and immersive training. SK Holdings, one of the largest conglomerates in South Korea, was looking for an opportunity for intellectual stimulation for its best employees. In October 2017, Silicon Valley Tours organized a trip that featured visits to famous Bay area companies, such as AirBnB, Amazon, Tesla, Waze, SolarCity, and others. During a tour like this visitors get “emotional adrenaline”, it’s like a roller-coaster for your ... Read more
World leader WhatsApp hotly pursued by innovative rivals from China and Russia Facebook-owned WhatsApp is undoubtedly the world’s most popular messaging service and has been since at least 2014, when it could boast 600 million monthly active users. The corresponding figure today is 1.5 billion, over 50 percent more than its closest rival, WeChat, which had 963 million monthly active users at last count (see chart). Apart from being the market leader, WhatsApp is also unique for the fact that it is one of the few big-name messengers which does not generate any revenue. The company has said on numerous ... Read more
Have you noticed the shift? Apple understands luxury B2C retail better than any other tech giant. And, apparently, selling $1,000+ phone is a not a bad way to make money. Apple’s pricing strategy is either a clever way to bolster revenue despite underperforming unit sales or a sign of product maturity and innovation stagnation. Only time will tell whether this approach pays off in the long run.
Revenue generated by the newspaper publishing industry in the United States has been dropping steadily in recent years, falling from $33.59 billion in 2011 to a forecasted $27 billion by 2020. Online publishing, meanwhile, has become an ever more prevalent force, with web platforms taking more and more advertising dollars away from traditional media. Google’s revenue from advertising has been rising steadily since 2001, reaching $95.38 billion in 2017. With more and more advertisers moving away from print media and into digital, these trends look set to continue. A 2017 study conducted by advertising consultancy WARC found that globally 18% ... Read more
2017 American Unicorn Recap!
This is an interview of Andrey Kunov, President of Silicon Valley Innovation Center, published by Magazin für Touristik und Business Travel in the special report about Silicon Valley. Where It’s Going: It’s not just employees of established corporations, but those of start-ups, too, who visit the Valley on a rotational basis. It’s common for one of the founders to travel to Silicon Valley or send individual employees to the USA over a longer period. Until recently, MyFavorito founder Schlenzig lived on a boat in Mountain View, not far from Google, to save costs. Now, he pays 4,000 dollars a month ... Read more